Firstly,
let’s look at why you should market your book.
As you are self-publishing your manuscript, you are
responsible for the actual marketing of your book, so
if you don’t do it, no one will! Just look at
the examples of Graham Taylor and Wilfred Hopkins (in
Why Self-Publish) and read how they got themselves published
and read.
“But I don’t like selling and I have
never sold anything to anyone in my life,” I
hear you say.
Don’t worry, almost all authors, whether they’re
self-published or not, have been and probably will
always be in the same boat as you. You are a writer
and not a salesperson. However, the best person to
promote your work is you.
You obviously believe your book is of some value
because you have spent hours upon hours writing, rewriting
and editing it to make the story, characters and settings
of as much interest to the reader as you can. You
have then spent more time and money trying to get
literary agents and publishers to read your book in
order to have your work published. The reason you
want your book published is because you feel that
what you have written is worth someone’s time
in reading it and you would also like to be paid a
reasonable return for the efforts that you have expended
in writing and working on your story.
If the above is not fundamentally correct, then you
need to search your heart for your true motivations
very carefully before proceeding any further. If,
however, the above is a fair representation of your
reasons for producing your work, then you have all
the expertise necessary to be able to promote, sell
and market your book.
The first fundamental of selling anything is to believe
in your product implicitly. The second is to know
your product inside out. Who knows your book better
than you, and who believes in it more than you do?
Click here to see what marketing packages GHP can
offer you to help you promote your book. Marketing
packages
